Draft:Cross Ratio Entertainment

Independent record label in Singapore From Wikipedia, the free encyclopedia

Cross Ratio Entertainment is a Singapore-based independent record label and entertainment company founded in 2015 by music executive Dean Augustine.[1] The company focuses on artist management, music publishing, digital distribution, and concert production, supporting musicians in Singapore and across Asia including Tay Kewei,shazza, Sherman Zhuo.[2]

Industry
Founded2015 (2015)
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Cross Ratio Entertainment
Company typePrivately held company
Industry
Genre
Founded2015 (2015)
FounderDean Augustine
Headquarters
Websitewww.crossratioent.com
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The label has developed and managed a roster of regional artists and has collaborated with international music companies to expand distribution opportunities for Southeast Asian musicians.[3]

History

Cross Ratio Entertainment was founded in Singapore in 2015 by Dean Augustine[4], a veteran music executive with more than three decades of experience in the music industry. Before founding the company, Augustine held senior positions at music retailers and record labels including Tower Records Singapore, Gramophone, and the Asian operations of S2S Inc.[5] [6] [7] [8]

The company nurtures local talent and helps Singapore-based artists reach international markets. Initially operating primarily as an artist management company, Cross Ratio Entertainment later expanded into music publishing, digital distribution, event production, and marketing services.[9] [10]


Partnerships and Distribution

In 2023, Cross Ratio Entertainment signed an exclusive global distribution agreement with Warner Music Singapore, enabling artists under the label to reach broader international audiences through Warner Music’s global network.[11] [12]

The label collaborated with other regional partners, including projects involving artists released through Universal Records Philippines, reflecting the company’s involvement in cross-border music collaborations within Southeast Asia.[13] [14] [15]

Artists and Talent Development

Cross Ratio Entertainment has worked with numerous Singapore musicians and entertainment personalities. Artists associated with the label have included performers such as Tay Kewei, Derrick Hoh, Alfred Sim, and Belinda Lee, among others.[16] [17] [18] [19]

The company manages and develops support for emerging Singapore artists, including Sherman Zhuo, who later gained recognition in the regional Mandopop scene.[20] [21]


Events and Projects

In 2020, Cross Ratio Entertainment launched the Cross Ratio Music Festival, an online music event featuring more than 20 Singapore artists, including Tay Kewei, Derrick Hoh, MICappella, and others. [22] [23]

The company produced concerts and live performances featuring international and regional artists in Singapore, contributing to the development of the local live music scene.[24] [25][26]


Artists

Groups

  • The Faćade[27]
  • The Fleurist

Artists


Actress/Emcee

Former artists

References

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