Go City

British tourism company From Wikipedia, the free encyclopedia

Go City, formerly Leisure Pass Group, is a British travel company that offers discounted ticket packages to top tourist locations in 31 cities. It has over 7.5 million active users, and sells about 700,000 passes annually, making it the world's largest provider of tourist passes.[2][3][4]

FormerlyLeisure Pass Group
Company typePrivate
IndustryTravel
Founded1999
Quick facts Formerly, Company type ...
Go City
FormerlyLeisure Pass Group
Company typePrivate
IndustryTravel
Founded1999
HeadquartersLondon, United Kingdom
Key people
Jon Owen (CEO)[1]
OwnerExponent Private Equity
Websitegocity.com
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History

The company was founded as Leisure Pass Group in 1999 by Angus Rankine and Andrew Grahame.[2]

Primary Capital bought the company in 2012 for £35 million, under the arrangement of then-CEO Darren Evans. Exponent Private Equity, owner of Big Bus Tours, purchased the company from Primary Capital for £150 million on 12 December 2016.[3][5] The 2016 purchase also merged two other similar companies, Smart Destinations and The New York Pass, into Leisure Pass Group.[6]

Leisure Pass Group rebranded to Go City in July 2021.[7][8]

Passes

The company has passes for the following 31 cities as of July 2024. The cities span 17 countries and 4 continents.[2]

Asia

Europe

North America

Oceania

Former

This city does not appear on the company's website as an available pass but has been stated to be available in the past.

References

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