Oh Digga

Loredana and Mozzik confirmed their first collaborative studio album, No Rich Parents, in May 2021.^[1][2] "Oh Digga" was independently released as the record's second single under exclusive license to Groove Attack in various countries on 25 June 2021.^[3] It was written by Loredana, Mozzik, Alexander Wagner, Jumpa and Smajl Shaqiri, with the production by Loredana, Mozzik and Jumpa.^[4] It is a German-language hip hop song, which talks about the rapper's being tired by envious and toxic people.^[5][6]

Upon its release, "Oh Digga" received positive reviews from music critics. Lea Hohneck from rap.de predicted a success in part to the track's "expressive" beat, its "punchlines" and "side cuts".^[7] Raphael from VN Hip Hop was similarly positive and wrote that it is a "addictive jam".^[8] "Oh Digga" experienced commercial success in Albania and German-speaking Europe. It peaked at number six in Albania and reached number 44 in Austria, as well as number 27 in Germany and Switzerland, respectively.^{[9][10][11][12]} An accompanying music video for "Oh Digga" was uploaded to Loredana's official YouTube channel simultaneously with the single's release on 25 June 2021.^[13] It was directed and produced by Fati.Tv and Haris Dubica, while Dieser Bobby acted as the creative director.^[13] In the clip, the rappers are predominantly seen with several imitations of themselves, trying to represent the rapper's originality.^[6]

• Digital download and streaming^[3]

1. "Oh Digga" – 2:26

Credits adapted from Spotify and Tidal.^[4][14]

• Loredana – producing, songwriting, vocals
• Mozzik (Gramoz Aliu) – producing, songwriting, vocals
• Jumpa – songwriting, producing
• Alexander Wagner – songwriting
• Koen Heldens – mixing, mastering