Purpose: The Starting Point
2005 book by Nikos Mourkogiannis
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Purpose: The Starting Point of Great Companies, is a book by Nikos Mourkogiannis originally published in 2006,[1] which has been reviewed in US national media,[2][3][4][5] and repeatedly cited in corporate culture books[6][7][8][9][10] and academic journals.[11][12][13] The volume consists of one introduction and 11 chapters covering exemplified discussions on notions that the author regards as important with respect to the purpose of business: innovation, excellence, commitment to customers, competitiveness and leadership. The text is preceded by a foreword by the late Harvard Law Professor Roger Fisher. The book was published by St. Martin's Griffin, N.Y.
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| Author | Nikos Mourkogiannis |
|---|---|
| Language | English |
| Genre | Business |
| Publisher | St. Martin's Griffin |
Publication date | 2006 |
| Publication place | United States |
