Rotiboy

Malaysian multinational bakery chain From Wikipedia, the free encyclopedia

Rotiboy is a Malaysian bakery chain based in Rawang, Selangor owned by Rotiboy Bakeshoppe Sdn Bhd.[2] It is known for their signature coffee-flavoured crusted buns modified after the Mexican concha.[3]

IndustryBakery
FoundedApril 1998; 27 years ago (1998-04) in Bukit Mertajam, Malaysia
FounderHiro Tan[1]
Quick facts Company type, Industry ...
Rotiboy Bakeshoppe Sdn Bhd
Company typePrivate Limited Company
IndustryBakery
FoundedApril 1998; 27 years ago (1998-04) in Bukit Mertajam, Malaysia
FounderHiro Tan[1]
HeadquartersLot 159, Jalan Industri 2/2, Rawang Integrated Industrial Park,, ,
Malaysia
ProductsBread, cakes and buns
Websitewww.rotiboy.com
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The company has more than 100 outlets in Malaysia, Indonesia, Thailand, South Korea, Saudi Arabia and the United Arab Emirates, as well planning to enter the Chinese market.[4]

History

The company was founded in April 1998 in Bukit Mertajam, Penang,[5][6] with the name generated by accident when the founder's brother called his nephew, "naughty-boy" which sounds like "Rotiboy".[5] In 2002, the company migrated to Wisma Central, Jalan Ampang, Kuala Lumpur. Rotiboy successfully expanded in Klang Valley,[5] and in 2022, Rotiboy opened up its first franchise in East Malaysia in Kuching,[7] Sarawak, followed by other cities in the region such as Sibu, Bintulu and Miri.[8][9]

International expansion

In May 2004, Rotiboy International Pte Ltd was established in Singapore. Between 2004 and 2007, Rotiboy has expanded its operations to Singapore, Indonesia, Thailand and South Korea.[5] In 2012, Rotiboy opens its stores in United Arab Emirates and Saudi Arabia.[5]

In May 2025, Rotiboy opens its first store in Brunei.[citation needed]

See also

References

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