Sprout Social
American software developer
From Wikipedia, the free encyclopedia
Sprout Social, Inc. is a technology company that runs a social media management platform.[1] A public company headquartered in Chicago,[2] it was founded in 2010 by Justyn Howard, Aaron Rankin, Gil Lara, and Peter Soung.
| Company type | Public |
|---|---|
| |
| Industry | Internet |
| Founded | 2010 |
| Founders |
|
| Headquarters | Chicago, Illinois, U.S. |
Area served | Worldwide |
Key people | Ryan Barretto (CEO) Justyn Howard (Chair) |
| Products | Social media management Social media marketing Social media customer service Social media analytics |
Number of employees | 1,060 (December 2024) |
| Website | sproutsocial |
History
Headquartered in Chicago,[2] Sprout Social, Inc. was founded in April 2010. The company had raised $60 million by early 2011, including $1 million in a 2010 funding led by Lightbank, $10 million from New Enterprise Associates (NEA) in February 2011, and $42 million from Goldman Sachs Investment Partners and NEA.[3][4]
In November 2011, Sprout released S2, the second generation of the platform. Among new features were support for multiple users and iPhone functionality.[5][6] Sprout Social became an official marketing partner with Facebook in July 2012,[7] followed by Twitter[8][9] in November 2012.[10][11][12] Sprout began allowing API integration into Google+ in May 2013.[13]
The company began Spanish and Portuguese language support in April 2015.[14] In August 2015, Sprout launched Bambu by Sprout Social, an employee advocacy platform enabling organizations to curate social media content for employees.[1] Landscape by Sprout Social, a free tool that resizes images for social networks, launched in March 2016.[15] In 2015, Sprout partnered with LinkedIn[16] and Instagram.[17][18]
Sprout went public on the Nasdaq in 2019.[2] In August 2025, Sprout partnered with Adobe and Canva.[19]