The music video was very controversial. DRS (Darren Robert Scott) explained the "song is about splitting up with someone and that feeling of becoming a new person".
But the twins wanted the accompanying video to have a more literal meaning and thus the scene of a woman giving birth to two full-grown-up men (SHY and DRS) who continue to perform their song "Born Again" still covered in blood as the birth-giving woman dies on the operation table.
The gory video was removed from YouTube swiftly following many complaints from viewers. The video was later reissued on the YouTube Channel.[2]