Cruisin' (sampler series)

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Released1955-1970, 1980s, 1993
LabelIncrease Records
Cruisin'
Compilation album by
various artists
Released1955-1970, 1980s, 1993
GenreRock and roll, pop
LabelIncrease Records

Cruisin' was an American rock and roll and pop music sampler series covering the years 1955-1970. It was released by Increase Records, originally in 1970 and 1972 on vinyl, 8-Track, and Cassette (years 1955 to 1963) with later years being released in 1986 (cassette), and in 1996 on CD and cassette tape again.

Each album of the series purported to be an authentic, roughly 40-minutes recreation of a contemporary radio station from that year, complete with year-appropriate ads, station jingles, and an original radio DJ from that era introducing each song, reading out local news, and inviting the listeners to join in competitions.

The cover of each record consisted of a faux romance comics panel illustrated by comic book artist Mike Royer, with Paul Gruwell serving as the series' art director from 1970 until 1972. When viewed in sequence, these panels collectively narrated the story of a young girl and boy navigating their teenage years. Royer's covers depicted scenes and characters that resonated with the cultural zeitgeist of the 1950s and 1960s, often romanticizing youth culture.[1]

In a three-part interview conducted in 2018, Royer shared that his approach involved meticulous research to ensure historical accuracy and cultural authenticity. He carefully balanced the vibrant storytelling techniques typical of romance comics with visual elements that evoked the musical themes of each album. According to Royer, the directive came from Paul Gruwell, but he was given significant creative freedom to interpret the themes visually.[2]

Royer also addressed misconceptions about the production process. Contrary to some earlier accounts that minimized his role, he clarified that the artwork required extensive planning and was integral to the success of the series.[3]

Cultural impact

References

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