Geely Emgrand

Development

The car was developed from the outset as an export model. Geely enlisted the services of a range of suppliers, including Siemens for the electronic control system, Lear Corporation for the seats, and Saint-Gobain for the glass. The production line was equipped with products from Fuji, PDE, and Dürr AG.^{[citation needed]}

Global sales

In preparation for its introduction into the European market, the EC7 scored 4 stars in the Euro NCAP tests,^[4][5] the first car designed and produced in China to do so.^{[citation needed]} Prices were estimated at £10,000 for the 1.5 model on launch.^[6] As of October 2015, it was China's best-selling domestic sedan.^[7]

United Kingdom

The car was scheduled to be launched into the United Kingdom market in late 2012. Geely established Geely Auto UK, a jointly-held subsidiary of Manganese Bronze Holdings and LTI based in Coventry.^[6]

In partnership with Manganese Bronze, Geely set up a 40-strong dealer organisation. Small family-style garages were chosen to sell the cars, being described as "the sort of garages that used to sell Škodas before the company was owned by Volkswagen, and the type of establishment that once might have sold Rovers."^[12]

Facelift

The second-generation Emgrand sedan received a facelift in 2016 for the 2017 model year, donning Geely's "Cosmos" grille as well as redesigned taillights.^[14]

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  Emgrand EC7-RV facelift (front)
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  Emgrand EC7-RV facelift (rear)
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  Emgrand EC7-RV facelift
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  Geely Emgrand (front)
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  Geely Emgrand EV facelift (front)
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  Geely Emgrand EV facelift (rear)

Global sales

2021 facelift

A facelift for the 2021 model year called the Geely Emgrand Up was launched in December 2020 alongside the Emgrand GL Up. The update is complete with what Geely calls the "4.0" design language and features a vertically slotted grille.^[19]

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  Geely Emgrand 2021 facelift
• 
  rear view

2025 facelift

The Geely Emgrand received a facelift for the 2025 model year, It uses the same four-cylinder 1,500cc naturally aspirated engine and is mated to a six-speed automatic transmission, which produces 122 horsepower and 180 Nm of torque, The average fuel consumption is 5.8 liters per 100 km.

The facelifted Geely Emgrand 2025 was unveiled in the Egyptian market on January 15, 2025,^[25] and is produced by the Bavarian company's factory in 6 October City, which is the second factory to produce Geely cars in the Middle East and Africa after Ghabour Auto (GB Auto) that produced the first generation of the Geely Emgrand EC7 starting from 2013 to 2019 producing more than 150,000 vehicles.^[26]

Methanol hybrid version

In 2022, Geely launched the methanol hybrid version of its fourth-generation model, primarily for commercial taxi fleets, initially deployed in Guiyang, Guizhou Province. Geely claimed it as the world's first methanol hybrid electric sedan. It is equipped with the model JLC-4M18H methanol/electric hybrid engine, delivering a maximum power of 132 horsepower (97 kW). Geely promotes it as having a methanol consumption as low as 9.2 liters per 100 kilometers, with a travel cost of less than 0.3 RMB per kilometer.^[27][28]

Proton S70

Proton Holdings has rebadged and re-engineered the Geely Emgrand, producing the Proton S70. The S70 was debuted on 28 November 2023, and is equipped with more powerful and fuel saving^[29] 1.5-litre turbocharged engine with a 7-speed dual-clutch transmission. S70 is equipped with ADAS system and 5 star ASEAN NCAP safety rating.^[30] Four trim levels are available: Executive, Premium, Flagship, and Flagship X.^[31]