Every Week's Got a Friday

Following the success achieved with their fourth studio album, County Line (2014), High Valley signed a record deal with Atlantic Records and Warner Music Nashville in October 2015.^[2] They began recording new music for their then-forthcoming project and re-released "Make You Mine" to the United States.^[3][4] The song also serves as the album's lead single in that market.^[3] The duo released "Every Week's Got a Friday" to Canadian country radio and digital retailers worldwide on August 26, 2016, serving as the record's first Canadian single.^[1][5][6] While "Every Week's Got a Friday" is available as a standalone digital single in the United States,^[7] it was not included on the American track listing for Dear Life, being replaced by "Make You Mine".^[8]

"Every Week's Got a Friday" entered the Canada Country chart at number 46 on the chart dated September 17, 2016.^[9] It rose from number 11 to its peak position of 8 on the chart dated October 29, 2016, earning the group its seventh consecutive top-10.^[9][10] The song did not enter the Canadian Hot 100, but did reach number 36 on the All-Format Airplay chart.^[11]

The official music video for "Every Week's Got a Friday" premiered through CMT Canada on October 13, 2016.^[12] It features the duo performing an impromptu performance of the song on the roof of a hardware store, where a large crowd assembles to watch them perform and to party. The video was shot on location in Millbrook, Ontario.^[13]