Halfbrick Studios

Australian video game developer From Wikipedia, the free encyclopedia

Halfbrick Studios Pty Ltd is an Australian video game developer and publisher based in Brisbane.[1] The company primarily worked on licensed games until 2008. The company is best known for Fruit Ninja (2010), Jetpack Joyride (2011), and Dan the Man (2015).[2][3][1] They create games for Windows, Xbox, PlayStation, Windows Phone, Android and iOS.[2] Outside of their Brisbane headquarters, Halfbrick also has offices in Sydney, Adelaide, Spain, Bulgaria, and Los Angeles.[4]

Company typePrivate
IndustryVideo games
Founded2001; 25 years ago (2001) In Toowong, Australia
Headquarters,
Australia
Quick facts Company type, Industry ...
Halfbrick Studios Pty Ltd
Company typePrivate
IndustryVideo games
Founded2001; 25 years ago (2001) In Toowong, Australia
Headquarters,
Australia
Number of locations
3 (2019)
Area served
Worldwide
Key people
Shainiel Deo (CEO)
Luke Muscat
(COO)
ProductsVideo games
Number of employees
100+ (2019)
Websitehalfbrick.com
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History

The company rose to prominence in 2010 with their game Fruit Ninja; by 2012, the game was on one third of all iPhones in the United States.[5] By 2015, the game had been downloaded over 1 billion times.[6]

In March 2012, Halfbrick Studios acquired Onan Games for an undisclosed price to make use of their software Mandreel, which allows games to support iOS, Android, Adobe Flash and HTML5 development.[7]

In 2013, COO Luke Muscat held a Game Developers Conference talk about a physical game, Tank Turn Tactics, that was invented to be played internally by studio employees, but had to be banned due to its impact on workplace morale. The ability to gift "action points" to allies caused factions to form within the office, leading to betrayals that made employees refuse to work together.[8][9][10] Tank Turn Tactics was also featured in a 2021 documentary by People Make Games.[11]

In 2017, Halfbrick Studios was inducted into the QBLHOF.[12] Halfbrick is one of Australia's fastest growing companies, and is among Australia's most notable cultural exports.[13] In 2020, the company announced a "complete rebuild" of Fruit Ninja with a new engine and new graphics.[5]

In 2023, Halfbrick Studios announced that they were switching from their free-to-play into a subscription model, by launching Halfbrick+. For a monthly fee, subscribers can play all the studio's games without ads or further in-app purchases.[14]

Games

More information Year, Title ...
Year Title Platform(s)
2002 Rocket Power: Beach Bandits[15] GameCube, PlayStation 2
2003 Fuzz & Rocket (cancelled) Game Boy Advance
2004 Ty the Tasmanian Tiger 2: Bush Rescue
2005 Ty the Tasmanian Tiger 3: Night of the Quinkan
2006 Barnyard
Avatar: The Last Airbender
Nicktoons: Battle for Volcano Island
2007 Heatseeker PlayStation Portable
Avatar: The Last Airbender – The Burning Earth Game Boy Advance
2008 Hellboy: The Science of Evil PlayStation Portable
Avatar: The Last Airbender – Into the Inferno Nintendo DS
2009 Marvel Super Hero Squad
Halfbrick Blast Off Xbox 360, PlayStation Portable, PlayStation 3
Halfbrick Echoes Xbox 360, PlayStation Portable, PlayStation 3, Zune HD
Halfbrick Rocket Racing / Aero Racing Xbox 360, PlayStation Portable, PlayStation 3
2010 Age of Zombies iOS, Android, PlayStation Portable, PlayStation Vita, Ouya
Fruit Ninja iOS, Android, Bada, Windows Phone, Symbian
Halfbrick Blast Off iOS
Sunset Studio: Behind the Scenes! Microsoft Windows
The Last Airbender Nintendo DS
Monster Dash iOS, Android
Raskulls Xbox 360
2011 de Blob 2 Nintendo DS
Fruit Ninja HD Microsoft Windows
Fruit Ninja FX Arcade
Fruit Ninja Kinect Xbox 360
Fruit Ninja Frenzy Facebook
Age of Zombies iOS, Android
Monster Dash Google Chrome
Jetpack Joyride Android, iOS
Fruit Ninja: Puss In Boots
Steambirds: Survival
Age of Zombies Anniversary iOS
2012 Jetpack Joyride Android, BlackBerry OS, Facebook, PlayStation Vita, Windows Runtime
Fruit Ninja (Microsoft Store) Windows Runtime
2013 Fish out of Water Android, iOS
Fruit Ninja (Leap Motion) Microsoft Windows
Fruit Ninja Skittles Android, iOS
Band Stars
Colossatron: Massive World Threat
Shadows Remain
2014 Bears vs. Art
Birzzle Fever
Yes Chef
Radical Rappelling
Top Farm
2015 Fruit Ninja Kinect 2 Xbox One
Fruit Ninja Academy: Math Master Android, iOS
2016 Fruit Ninja VR Microsoft Windows, PlayStation VR, Meta Quest, Meta Quest 2, Meta Quest Pro, Meta Quest 3
Star Skater Android, iOS
Dan The Man
2019 Magic Brick Wars
2020 Battle Racing Stars
Wobble Drop
Fruit Ninja 2
2022 Jetpack Joyride 2 iOS
2023 Fruit Ninja VR 2 Microsoft Windows, Meta Quest 2, Meta Quest Pro, Meta Quest 3
Colossatron: Cosmic Crisis iOS, Android
Jumper's Quest
Brickle
Gibberish
2025 Bluey's Quest for the Gold Pen iOS, Android, PlayStation 4, PlayStation 5, Nintendo Switch, Nintendo Switch 2, Xbox Series X and Series S, Microsoft Windows
TBA Dan the Man 2 iOS, Android
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References

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