Luv Parade—Color of Life

"Luv Parade"

A 28-second sample of the second chorus and bridge of "Luv Parade."

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"Color of Life"

A 29-second sample of the final chorus of "Color of Life," as used in the Toyota WISH commercial.

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"Luv Parade/Color of Life" is Misia's first single release in two years.^[3] It is Misia's second double A-side single, the first since "In My Soul/Snow Song from Mars & Roses."^[3] The single package features double covers: a "Luv Parade" edit and a "Color of Life" edit. The first pressing of "Luv Parade/Color of Life" comes housed in a cardboard sleeve.^[4]

"Luv Parade" was written by Misia and composed and produced by American producer Vinny Vero and Swedish producer Marco Nicosia.^[5] It was used in commercials for three different online music stores, Music.jp, Iromelomix DX by Dwango, and Mu-Mo by Avex, and became the first song to advertise all three companies.^[6] "Color of Life" was written by Misia, co-composed by Misia and Joi, and produced by Joi.^[5] The song was used in commercials for the Toyota WISH, starring football player Hidetoshi Nakata.^[7]

The B-side, "Taiyō ga Kureta Present," was also written by Misia, co-composed by Misia and Mits Ishibashi, and produced by Ishibashi.^[5] The song was used in commercials for Live One by Sumitomo Life, starring actress Nanako Matsushima.^[8] The single also includes a Joe Claussell remix of the digital single "Shinin' (Nijiiro no Rhythm)."

"Luv Parade/Color of Life" debuted on the Oricon Daily Singles chart at number 11 and peaked at number 16 on the Oricon Weekly Singles chart, with 13,632 copies sold in its first week.^[9][10] The single charted for eight weeks and sold a total of 24,410 copies.^[11][12]