MD 20/20

Fortified wine brand From Wikipedia, the free encyclopedia

MD 20/20 is a discount flavored fortified wine produced by Mogen David. 20/20 originally referred to 20% ABV and a 20 oz bottle.[1] It is commonly referred to by the nickname "Mad Dog".[2]

ManufacturerMogen David
DistributorMogen David
OriginUnited States
Quick facts Type, Manufacturer ...
MD 20/20
TypeFlavored fortified wine
ManufacturerMogen David
DistributorMogen David
OriginUnited States
Alcohol by volume13–18%
Proof (US)26-36
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The wine is produced in a variety of flavors, sold in 750ml bottles, and alcohol content varies by flavor from 13% ABV to 18% ABV.[3] Like competitors Thunderbird and Night Train Express, its sweet flavors, strength and low cost are often associated with alcoholism among the homeless and destitute[1] but also make it popular with college students and other underage drinkers.[3]

Despite being made in the US, MD 20/20 enjoys a cult following in Scotland. In 2019, after a new flavor "Electric Melon" became available, patrons lined up around the block at shops to purchase the beverage; in some cases, the crowds were so large they blocked traffic.[4]

History

Mogen David originated to serve a niche market by supplying wine to observant Jews for religious holidays but needed to expand their market to remain in business.[3] The date MD 20/20 entered production is obscure, however by the 1970s it accounted for over 50% of Mogen David's sales.[5]

See also

References

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