Niké (bookmaker)
Bookmaker based in Slovakia
From Wikipedia, the free encyclopedia
Niké (also referred to as Niké je tipovanie in Slovak)[1] is a bookmaker based in Slovakia that was founded on 29 January 1991.[2][3] It is mainly engaged in betting. The company has over a thousand employees and a network exceeding 600 branches.[1] It is one of the largest companies in the country.[1] On 20 February 2006, the company launched the option of betting through the Internet.[4] Niké owns the online sports news portal Denník Šport and sponsors clubs ŠK Slovan Bratislava, HC Slovan Bratislava and the Slovak Basketball League.[5][6]
History
Niké was founded shortly after the change in social and economic conditions in Slovakia in the early 1990s.[7][8] On January 29, 1991, the company opened the first betting office in Slovakia at Mariánska Street in Bratislava.[9] Since its establishment, it has gradually developed as one of the first legal betting offices in the country.[2] During the 1990s, the company expanded its branch network and established itself on the Slovak odds betting market.[10] In 2006, the company responded to the development of digital technologies by launching online betting, thus expanding its services to the internet environment.[11][12] In June 2023, Niké became the new main sponsor of the Slovak First Football League, with the league's name changing to Niké Liga.[5][13]
Activities
Niké's main activity is the operation of odds betting, primarily on sporting events.[14][15] In addition to sports betting, it also allows betting on selected social events.[15] The company operates through brick-and-mortar establishments and an online platform in accordance with applicable gambling legislation.[16]
Partnerships
As of 2026, Niké is the main sponsor of:[17]