Rabanne (fashion house)
French fashion house
From Wikipedia, the free encyclopedia
Rabanne (formerly Paco Rabanne) is a French luxury fashion house founded in 1966 by Paco Rabanne. The house is well-known for its influence to "Space Age style", notably the use of non-traditional materials, such as small-metal plates. Rabanne produces a range of products including ready-to-wear, accessories, footwear, beauty, and fragrance, from 1966 to 1999 the house also produced couture.[1]
 | |
| Industry | Fashion |
|---|---|
| Founder | Paco Rabanne |
| Headquarters | , France |
Number of locations | 4 (2026) |
| Key people |
|
| Parent | Puig |
| Website | rabanne |
Since 1987, Rabanne has been under the control of Puig.[2] Puig has produced fragrances under the name since 1968.[3] Olivier Rousteing was appointed creative director of the house in 2026, his first collection will be presented in March 2027.[4]
History
In 1968, a fragrance line was launched under a licensing agreement with Puig.[3] Puig would acquire the company in 1986.[2] In 1999, the couture line was discontinued.[5]
In 2023, the house rebranded from Paco Rabanne to Rabanne. A makeup line launched the same year stocked exclusively in Selfridges, Sephora and Ulta.[6] A collaboration with H&M was released by years end.[6]
In July 2026, Olivier Rousteing was appointed creative director of Rabanne, succeeding Julien Dossena, who had led the fashion house for 13 years.[7]
Boutiques
In 2016, a boutique of 60 m2 (650 sq ft) in size opened at 12 Rue Cambon in Paris.[8][9] In 2020, a boutique opened at 54 Rue du Faubourg Saint-Honoré, it would close by 2022.[10] In January 2022 a 1,650 sq ft (153 m2) size flagship was opened at 39 Avenue Montaigne, the space was previously a Nina Ricci boutique.[11][12]
Creative directors
Couture, from 1966 to 1999
- Paco Rabanne, 1966–1999
Ready-to-wear
Womenswear, since 1990
- Christophe Decarnin, 1993–1999
- Aurelian Tremblay, 1993–1999
- Paco Rabanne, 1999[5]
- Rosemary Rodriguez, 2000–2004
- Patrick Robinson, 2004–2007[13]
- Manish Arora, 2011–2012
- Lydia Maurer, 2012–2013
- Julien Dossena, 2013–2026[14][15]
- Olivier Rousteing, 2026–present
Menswear, from 2019
- Julien Dossena, 2019[16]
Perfumes
In 1968 Paco Rabanne and Puig began working together and in 1969 the first Paco Rabanne fragrance "Calandre" was launched.[17][18]
1 Million was launched in 2008 and it was the last scent that Paco Rabanne helped developed.[19] Since the launch, it has been Rabanne's most popular mens fragrance and one of the most popular worldwide.[20] In 2022, Women's Wear Daily rated the fragrance as one of the 100 greatest fragrances.[21] Subsequent line extensions include:
- 1 Million Intense" (2013)
- 1 Million Cologne (2015)
- 1 Million Privé (2016)[22]
- 1 Million Lucky (2018)[23]
- 1 Million Parfum (2020)[24]
- 1 Million Elixir (2022)[20]
- 1 Million Royal (2023)[25]
- 1 Million Golden Oud (2023)[26]
- Million Gold (2024)
- Million Gold Elixir (2025)
- 1 Million Night Elixir (2026)
Marketed to women:
- Lady Million (2010)[27][28]
- Lady Million Eau My Gold! (2014)
- Lady Million Merry Millions! (2015)[29][30]
- Lady Million Privé (2016)[22]
- Lady Million Lucky (2018)[31]
- Lady Million Empire (2019)[32]
- Lady Million Fabulous (2021)[33]
- Lady Million Royal (2023)[25]
Additionally, 1 Million and Lady Million fragrances were launched in collaboration with Monopoly and Pac-Man.[34][35]
Olympéa was launched in 2015; its line extensions include:
- Olympéa Aqua (2016)[36]
- Olympéa Legend (2019)[37]
- Olympéa Blossom (2021)[33]
- Olympéa Solar (2022)[38]
- Olympéa Flora (2023)[39]
Fame was launched in 2022 with an ad campaign featuring actress Elle Fanning; its line extension include:
Invictus was launched in 2013; its line extensions include:
- Invictus Legend (2019)[37]
- Invictus Victory (2021)
- Invictus Platinum (2022)
- Invictus Victory Elixir (2023)[citation needed]
XS was launched in 1994; its line extension include:
- Black XS (2005)
- Pure XS (2017)
Other fragrances include:
- Paco Rabanne Pour Homme (1973)
- Ultraviolet (1999)
- Phantom (2021)[33]