Rom&nd

Rom&nd is a South Korean cosmetic brand that is very popular in Japan and around the world,^[2] with one product being celebrated as a cult favorite^[3] and described as having Holy Grail status.^[4] In 2023, one product won the Olive Young Award for best lip tint, and was noted for being worn by Choi Hye-seon of Single's Inferno season three,^[5] while in 2025 the brand as a whole won the top prize in the makeup category at the K-Beauty Icon Awards.^[6] Its first global brand ambassador was Hannah Bahng, who created a new makeup line in tandem with the brand at their open office in Seoul.^[7]

In March 2024, Rom&nd partnered with Lawson to create a line of mini-size cosmetic products.^[8] Later in 2025, Rom&nd opened its first offline store in the Seongsu-dong neighborhood of Seoul.^[1]