Upserve
Restaurant management platform
From Wikipedia, the free encyclopedia
Upserve, originally Swipely, provides a restaurant management platform which allows independent full-service restaurants to run and manage their entire business. The Platform is made up of restaurant-specific point of sale (POS) software, payments, and analytics, online ordering, loyalty, and marketing tools designed specifically for restaurants. At the center of the Upserve Platform is the cloud-based Upserve POS, a point of sale system that Upserve acquired from Groupon in 2016.[1]
| Type | Subsidiary |
|---|---|
| Industry | Point of sale |
| Founded | 2009 |
| Headquarters | Providence, Rhode Island |
| Key people | Angus Davis, Josh Kopelman, and Reid Hoffman |
| Products | Restaurant point of sale |
| Website | upserve |
In 2013, Forbes magazine included Swipely in its list of the top 100 “America’s Most Promising Companies.”[2] In 2017, Upserve received a nine-figure investment from Vista Equity Partners.[3]
History
Upserve, formerly Swipely, was founded in 2009 by Angus Davis, the co-founder of Tellme Networks, which was acquired by Microsoft in 2007.[4][5][6] Swipely was formerly a social network in which members shared their purchases with friends.[7][8][9]
In February 2011, Swipely evolved into a loyalty platform for local merchants to reward repeat customers.[10] In 2016, Swipely acquired Breadcrumb POS from Groupon and rebranded to Upserve in order to reflect its offering of a comprehensive management system for the restaurant industry.[11]
In 2017, Upserve expanded its Restaurant Management Platform by offering integrated online ordering through a partnership with Grubhub, as well as its own online ordering solution.[12] In 2018, Upserve partnered with Resy to produce an industry-first POS integration to streamline reservations and table management.[13] Additionally, it introduced Upserve Marketplace, which is a hub of integrated restaurant technology for its customers to tie together disparate systems.[14]
In 2020, Upserve was acquired by Lightspeed for $430 million.[15][16] Six years later, Lightspeed sold Upserve in April 2026 to Skyview Equity.[17][16]
Financials and expansion
The Providence start-up[18] was the first Rhode Island–based software company to raise $7.5 million in Series A venture capital.[19] In 2013, Upserve secured a $12 million Series B investment led by Shasta Ventures and raised a $20 million Series C led by the Pritzker Group[20] bringing the total funds raised to $40.5 million.[21]
In July 2017, Upserve received an investment of more than $100 million from Vista Equity Partners.[22]
In 2018, Upserve opened an office in Denver adding to its existing office locations in San Francisco and New York, along with headquarters in Providence, RI.[23]
In July 2018, Upserve announced the acquisition of Israel-based inventory management platform SimpleOrder.[24]
Recognition
Swipely was named one of Forbes magazine's “America’s Most Promising Companies” in 2013.[2] The company is the first Rhode Island–based firm on this Forbes list.[25]
Upserve has been featured in New York Times, Forbes, CBS This Morning, Wall Street Journal,[26] Inc., Entrepreneur, Boston Globe,[27] Thrillist, BostInno,[28] Quartz, and RestaurantInsider.