Master Kong
Taiwanese-Chinese instant noodle company
From Wikipedia, the free encyclopedia
Master Kong (traditional Chinese: 康師傅控股有限公司; simplified Chinese: 康师傅控股有限公司; pinyin: Kāng-shīfu Kònggǔ Yǒuxiàngōngsī) is an instant noodle producer in China.
頂益（開曼島）控股有限公司; Dǐngyì（Kāimàn dǎo）Kònggǔ Yǒuxiàngōngsī
 | |
| Tingyi (Cayman Islands) Holding Corporation 頂益（開曼島）控股有限公司; Dǐngyì（Kāimàn dǎo）Kònggǔ Yǒuxiàngōngsī | |
Native name | 康師傅控股有限公司 |
| Type | Public company |
| SEHK: 322 TWSE: 910322 | |
| Industry | Foods |
| Founded | 1991 |
| Headquarters | |
Area served | China |
| Key people | CEO Wei Junxian[1] |
| Products | Instant noodles, beverages, baked goods, soft drinks, bottled water |
| Parent | Ting Hsin International Group (33.48%) Sanyo Foods Co., Ltd (33.48%) |
| Website | www |
Established in 1991, Master Kong is a branded company headquartered in Taipei, Taiwan and Tianjin, China. It produces instant noodles,[2] beverages, and cakes.
Master Kong reported a revenue and net profit of 62 and 3.3 billion yuan, respectively,[3] accounting for 43.3% of instant noodle market.[3]
Since November 2011, Master Kong produces producing non-alcoholic beverages for PepsiCo.[4] The company also produce bottled and canned coffee drinks for Starbucks since March 2015.[5]
In June 2018, Master Kong was shortlisted in the national brand project of Xinhua News Agency.[6]
History
The company was founded in Tianjin by the Wei brothers from Changhua County, Taiwan in 1991.[7] It was listed on the Hong Kong Stock Exchange in 1996.[8]
It is owned 33.48% by Ting Hsin International Group[9] and 33.48% by Sanyo Foods.
In March 2011, Unilever was fined 2 million Yuan for the distribution of information about future price hikes and Tingyi was given a warning about publicly discussing their price increases.[10]
In June 2011, Master Kong[11] was recognized by market research firm, TNS, to be the second most valued brand in China.[12]
As of 2013, its main competitors are Want Want China and Uni-President.[2]
In 2014, Master Kong was facing a food safety problem in Taiwan.[13] In 2015, Master Kong stopped distributing its instant noodles in Taiwan. The group's board of directors has approved a plan to completely withdraw from the Taiwanese market.[14]