Aadnevik

London-based Norwegian fashion designer Kristian Aadnevik established a self-titled label in 2004, which is distinct from AADNEVIK.^[7][8] Kristian ceased operations of the "Kristian Aadnevik" brand in 2013 and launched the new brand "Aadnevik" after meeting his wife, Hila.^[2][3] The couple met in London in 2012, where Kristian was studying womenswear at the Royal College of Art.^[2][9] Hila is a self-taught designer.^[10]

Their first collection, titled "Moth" was inspired by the appearance of moths and their cocoons.^[11]

The label has been featured several times at London Fashion Week.^{[12][13][14][15]} At London Fashion Week 2019, Aadnevik unveiled a collection inspired by Leo Tolstoy’s novel Anna Karenina.^[16]

In October 2020, the National Museum in Oslo, Norway purchased one of the brand’s designs for its fashion collection,^[17] which went on display in Spring 2021.^{[citation needed]} In 2020, the brand announced its luxury loungewear line.^[9][18]

AADNEVIK has designed and provided clothing for numerous celebrities including Beyonce, Madonna, Kendall Jenner, Halle Berry,^[1][6][12] and international stars such as Malaika Arora, Anushka Sharma, and Priyanka Chopra.^[19] One of AADNEVIK's designs was featured in Selena Gomez's music videos for the song "Come and Get It", and another in the "Rare" video.^[20]

In September 2022, AADNEVIK presented at the London Fashion Week.^[21][22] The brand’s 2022 Autumn/Winter collection, titled “Wolf Moon” was inspired by Norse mythology.^[23]

AADNEVIK was also featured in the 72nd issue of London Runway magazine, published in 2022.^[24]

Models such as Marianne Fonseca,^[24][25] Amelia Gray Hamlin,^[26] and Maya Henry^[24] have walked the catwalk for AADNEVIK.