Ariel (detergent)
European laundry detergent brand
From Wikipedia, the free encyclopedia
Ariel is a European and worldwide brand of laundry detergent owned by Procter & Gamble and developed by the European Technology Centre in Belgium.[1][2][3] The enzymes for the detergent are provided by Novozymes.[4]
| Product type | Laundry detergent |
|---|---|
| Owner | Procter & Gamble |
| Country | Belgium, Europe |
| Introduced | 1967 |
| Markets | Worldwide |
| Website | www |
History

It was launched in multiple markets from 1967 to 1969. The brand is owned by American multinational company Procter & Gamble and popular in Mexico, India, and the Philippines.[5][6][7]