BCN Visuals
From Wikipedia, the free encyclopedia
| Industry | Out-of-home advertising, 3D Billboards, Innovation |
|---|---|
| Founded | 2017 |
| Founders | Eric Sas and Alan Company |
| Headquarters | , United States |
| Website | www |
BCN Visuals is an anamorphic 3D technology company founded in Barcelona, Catalonia, Spain and headquartered in New York, United States. The company provides 3D anamorphic content for out-of-home billboard advertising.[1][2][3]
BCN Visuals was established in 2017 by Eric Sas and Alan Company in Barcelona, Spain.[2][4] The Walking Dead's debut on Disney+ in Europe was BCN Visuals' first really ground-breaking campaign.[2]
In 2018, the company partnered with BMW to create a series of animated advertisements that were displayed on a Times Square billboard in New York City. The advertisements featured a 3D roadway that appeared to come to life on the billboard, showcasing BMW's latest models in a dynamic and engaging way.[5][6][7][8]
In 2020, BCN Visuals partnered with Callao City Lights to introduce 3D technology to digital out-of-home advertising in Spain. The collaboration resulted in a 3D digital billboard located in the heart of Madrid that showcased advanced 3D animations and visuals for brands.[9]
BCN Visuals' had a partnership with Football Club Barcelona to release the football club's first-ever NFT. The NFT features a 3D model of the Camp Nou stadium, home to FC Barcelona, and was released on the blockchain marketplace OpenSea.[10] In the same year, BCN Visuals also collaborated with DPAA.[11]