Beverly Joubert

A keen photographer from a young age, Joubert went on to specialise in African wildlife and landscape photography. Her images have appeared in numerous international exhibitions, National Geographic magazine features, books that she has coauthored with her husband, and thousands of articles.^[6]

One of her lion photographs taken in Botswana's Okavango Delta was selected for inclusion in the ‘National Geographic: 50 Greatest Wildlife Photographs’ exhibit at the National Museum of Wildlife Art in Jackson, Wyoming in 2022.^[7]

The Jouberts’ passion for conservation led them to establish Great Plains Conservation in 2006.^{[citation needed]} The conservation and tourism organisation operates safari camps in Botswana, Kenya and Zimbabwe, and combines these with conservation initiatives and community projects.

The company's charity arm, Great Plains Foundation, focuses on preserving and protecting landscapes, wildlife and the communities that rely on them.^{[citation needed]}

In 2009, the Jouberts founded the Big Cats Initiative with National Geographic,^[8] a long-term effort to halt the decline of big cats in the wild and protect the ecosystems they inhabit. This program has now transitioned to the Great Plains Big Cats Initiative, under the Jouberts’ leadership.

Together with her husband, Joubert is also co-founder of Rhinos Without Borders, an initiative that has moved 87 rhinos from high poaching areas to safety.^{[citation needed]}

In response to the COVID-19 pandemic, the Jouberts established Project Ranger, an emergency intervention to secure the jobs of rangers and front-line conservationists across Africa.^{[citation needed]}