BeyGood
American non-profit organization
From Wikipedia, the free encyclopedia
BeyGood (stylized as BeyGOOD) is a non-profit organization founded in 2013 by American singer-songwriter Beyoncé.[2]
| |
| Founded | 2013 |
|---|---|
| Founder | Beyoncé |
| Focus | Humanitarian |
Area served | Worldwide |
| |
Key people |
|
| Website | beygood |
Background
BeyGood initiative was established by Beyoncé in 2013 during The Mrs. Carter Show World Tour. It serves as an extension of her philanthropic efforts and has now become a 501(c)(3) Public Charity known as the BeyGood Foundation. The foundation remains dedicated to promoting economic equity and education. Through various programs, BeyGood has made contributions in areas such as education, health, housing, water scarcity, and disaster relief. Having an impact in South Africa, Haiti, Burundi, Australia, United Kingdom, the Caribbean, United States, and more.[3]
Programming
UNICEF
In June 2017, Beyoncé collaborated with UNICEF under her philanthropic arm, BeyGood, to unveil the initiation of #BEYGOOD4BURUNDI. This long-term alliance aims to ensure access to clean and safe water for the most susceptible children in Burundi. Through this partnership, various initiatives have been implemented to enhance water, sanitation, and fundamental hygiene practices in some of the most remote regions of this landlocked East African country.[4][5]
Homecoming Scholars Award Program
Beyonce's 2018 Coachella performance was a love letter to HBCU'S showcasing black talent and black culture. During that performance, she announced that under her BeyGood initiative, there will be a Homecoming Scholarship awards program for the 2018-2019 academic year. Students at Xavier University, Grambling State University, Tuskegee University, Morehouse College, Wilberforce University, Texas Southern University, Fisk University and Bethune-Cookman University were the eight recipients with four of them being chosen to receive $25,000 grants each. Wilberforce University, Tuskegee University, Bethune-Cookman University, and Xavier University were the four schools chosen.[6]
Los Angeles Wildfire Relief
On January 13, 2025, BeyGood Foundation donated $2.5 million to families affected by the California wildfires. The fund is earmarked to aid families in the Altadena and Pasadena area who lost their homes and to churches and community centers to address the immediate needs of those affected by the wildfires.[7]
Partnerships
Goodwill
During the 2013 holiday season, Goodwill Industries and Beyoncé teamed up once again for Beyoncé's second North American leg of The Mrs. Carter Show World Tour. This collaboration had a big impact on Goodwill headquarters in 13 communities, where fans were encouraged to #BeyGOOD and support Goodwill's job training and community services. The goal was to reduce unemployment and help individuals support themselves and their families. Through this partnership, Goodwill collected 27,500 pounds (14 tons) of donated clothes and goods during the previous summer, equivalent to over 800 hours of free on-the-job training at Goodwill career centers.[8]
Cécred
After the launch of Beyoncé's haircare line, Cécred, in February 2024, BeyGood announced the initiation of annual $500,000 cosmetology school scholarships and business grants.[9]
A statement on the BeyGood website states:
“We recognize running your own business is difficult, no matter if you rent a booth, operate a salon, or work out of your home, each year, 25 $10,000 grants will be awarded to qualifying salon business owners in Atlanta, Chicago, Houston, Los Angeles, and New Jersey so they can continue their transformative impact in the community.”[9]
Bread Of Life Inc. Houston
Beyoncé and Tina Knowles began a partnership with her hometown church Bread Of Life Ministries to provide support amidst the 2005 Hurricane Katrina and 2017 Hurricane Harvey natural disasters.[10] On April 28, 2020, Beyoncé collaborated with fellow Houston artist Megan Thee Stallion on a remix to her song "Savage", and that night it was announced that the proceeds from both Beyoncé and Megan Thee Stallion's song contributions would help Bread Of Life create campaign #IDIDMYPART: a series of mobile Covid-19 drive-through testing sites in Houston, as "a response to the disproportionate deaths in African-American communities."[11] Further collaborations with Matthew:25 Ministries, supermarket chain H-E-B, Frenchy's Chicken, and Procter & Gamble contributed masks, vitamins, hand sanitizer, cleaning supplies, gift-cards, food vouchers, and toiletry kits.[12] This initiative expanded to Atlanta (in collaboration with entertainment executive Tyler Perry), Mississippi (in collaboration with actress Octavia Spencer), Detroit (Magic Johnson), and Seattle.[13][14]