Beyond Yoga
Yoga fashion brand
From Wikipedia, the free encyclopedia
Beyond Yoga is an athleisure and yoga fashion brand founded by Jodi Guber Brufsky and Michelle Wahler, and owned by Levi Strauss & Co. since 2021.[1][2] Its CEO is Nancy Green, the former CEO of Athleta.
Marketing
In 2025 it launched a new brand platform and creative campaign with an original spoken word anthem written and performed by Issa Rae.[3][4][5]
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