Blue Ribbon Survey
From Wikipedia, the free encyclopedia
 | |
| Industry | Restaurant reviews |
|---|---|
| Founded | November 2005 |
| Headquarters | South Korea |
| Website | bluer |
The Blue Ribbon Survey (Korean: 블루리본 서베이) is South Korea's first restaurant guide established in November 2005. It is published every year reflecting the evaluation data of the general public collected through its website.[1]
According to an interview with Weekly Hankook, editor-in-chief Kim Eun-jo had been planning the Blue Ribbon Survey since 1999. At that time, however, evaluation was meaningless because there were not a lot of restaurants in South Korea and the quality of food and service was low. After the 2002 FIFA World Cup, the number of restaurants nationwide and their quality increased, so the survey could begin in 2005. Kim also claimed that the survey combined the strengths of the Michelin Guide and Zagat Survey.[2]
Since 2024, the Blue Ribbon Survey has collaborated with Coca-Cola and announced "Red Ribbon" restaurants.[3]