Boost Mobile (Australia)
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| Boost Mobile | |
| Company type | Private |
| Industry | Wireless telecommunications |
| Founded | 1 August 2000 |
| Founder | Peter Adderton |
| Headquarters | , Australia |
Area served | Australia |
| Website | www |
Boost Tel Pty Ltd, trading as Boost Mobile, is an Australian mobile virtual network operator (MVNO) which offers wireless services on the Telstra network. Founded in 2000, Telstra entered an agreement to acquire the company in December 2024.
Boost Mobile was founded by Peter Adderton in Sydney, Australia in 2000.[1] Optus began licensing the Boost Mobile brand that same year.[2] Paul Keating, former Prime Minister of Australia invested $500,000 for a 29% shareholding.[3][4]
In 2001, a joint venture between Adderton, Craig Cooper, Kirt McMaster and Nextel brought the Boost Mobile brand to the United States.[5] In 2003, Nextel acquired full ownership of Boost Mobile in the United States, becoming the sole owner of its operations and separating the brand from Boost Mobile Australia.[6]
In 2012, Optus ended its business relationship with Boost;[2][7] they subsequently switched resell access to the Telstra network,[7] with Telstra reportedly "looking to chase the youth market".[8]
In January 2013, all existing Boost customers were converted to Optus customers and continued to receive services on the Optus network.[9] In March 2013, Boost began to offer products and services under the Boost Pre-paid Mobile brand as an MVNO hosted on the Telstra Next G network.[10] It is the only Telstra MVNO with access to the full Telstra mobile network across regional/rural Australia.[11]
In May 2022, Boost began rolling out 5G service access to all customers with a compatible service and device.[12]
In February 2024, Boost began provisioning eSIMs through their mobile applications.[13] eSIMs were made available for both existing and new Boost Mobile services on iOS and Android smartphones that support eSIM functionality.
In December 2024, Telstra announced it had agreed to terms to acquire Boost Mobile.[14]
