COS (fashion brand)
Fashion retailer
From Wikipedia, the free encyclopedia
COS (Collection Of Style) is a Swedish fashion brand in the H&M Group.[1] The brand retails contemporary minimalist clothing for women and men at mid-range prices,[2] advertising a design ethos of pieces made to last beyond the season with a focus on craftsmanship, using sustainably-sourced materials.[3] The brand's marketing strategy has long sought to associate it with art and design.[4][5][6]
| Founded | March 2007 |
|---|---|
| Founder | Karl-Johan Persson |
| Headquarters | , |
| Owner | H&M |
| Website | www |
History

COS first opened on London's Regent Street in March 2007 with a catwalk show at the Royal Academy.[7] COS launched its online store in 2011. The first store in North America opened in 2014.[8][9] As of December 2022, COS had 259 stores in 47 countries, and was selling online in over 38 countries.[10]