Chineasy
From Wikipedia, the free encyclopedia
 | |
| Headquarters | London, |
|---|---|
| Founder | ShaoLan Hsueh |
| CEO | ShaoLan Hsueh |
| Industry | Online education, Chinese Language, Graphic Design, Education |
| Services | Second language acquisition (Chinese) |
| URL | chineasy |
| Advertising | No |
| Registration | No |
| Launched | 14 February 2013 |
| Current status | Online and publications |
Chineasy is a company that publishes Chinese language-learning material, using illustrations to help memorize Chinese characters. It was created by entrepreneur Shaolan Hsueh,[1] with offices based in the UK and Taiwan. The 2014 book Chineasy: The New Way to Read Chinese contains about 400 characters.[2] It was based on her 2013 TED talk[3] and funded via a crowdfunding campaign through Kickstarter.[4]
While the book introduces common Chinese characters, it does not teach pronunciation or grammar, and thus does not teach how to read or use the language, although it does use voice recordings for the users to mimic.[5]
Chineasy's first app, Chineasy, launched in 2018, provides interactive flashcards and quizzes. Recognized as an Apple App Store Editor's Choice, the app reached #2 in the UK and #6 in the US in the education category. Chineasy was also featured during the keynote address at Apple’s 2019 Worldwide Developers Conference (WWDC) in San Jose. In 2022, the app was a finalist in the Apple Design Awards for its emphasis on Delight & Fun.[6]
In 2024, Chineasy released the Talk Chineasy app.