Coca-Cola Fiber+

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Country of originJapan
IntroducedMarch 2017
Coca-Cola Fiber+
A bottle of Coca-Cola Fiber+ from Taiwan
TypeDiet functional beverage
ManufacturerThe Coca-Cola Company
Country of origin Japan
IntroducedMarch 2017
Related productsPepsi Special

Coca-Cola Fiber+ or Coca-Cola plus is a diet variant of the soft drink Coca-Cola with added dietary fiber in the form of dextrin.[1][2] It was developed by Coca-Cola Asia Pacific and launched locally in Japan during March 2017. The soft drink has been approved by the Japanese FOSHU as a functional beverage[1] and is meant to serve as an option for health-conscious consumers who have varying desires when it comes to beverages, such as sweetened/non-sweetened, more/less caffeinated, or in the case of Coca-Cola Fiber+, having more fiber.[2] According to Dr. David Machiels, product development director at Coca-Cola Asia Pacific, "Drinking one Coca-Cola Plus per day with food will help suppress fat absorption and help moderate the levels of triglycerides in the blood after eating. … so we hope people will drink it with meals."[1]

These health claims are disputed as exaggerating the positive effects of consuming dextrin.[3][4][5]

Production and distribution

References

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