Cottonworld is a clothing brand with 31 stores across India. Their head office is based in Mumbai. The brand's products are made from fabrics like cotton, linen, and viscose.[1]
Cottonworld traces its origins to 1987. After an idea to use excess textiles to make quality cotton shirts, the Lekhraj family established a garment export-manufacturing unit. The items were put on sale and sold quickly at a time when cotton clothing was not considered fashionable. The success prompted the family to open their first store with just a few garments on display.[citation needed] Cottonworld is dedicated to natural clothing. Set up in Colaba, Mumbai, the brand has grown and spread its branches throughout the country with thirty one stores across India, shifting from manufacturing to retail over time. The company aims to help reduce the increase in suicide amongst cotton farmers.[2] CVWOW 2030 aims to help Indian organic cotton farmers by using organic cotton and helping the community from proceeds through the sale of Happy T 's. By 2050, the world will consume three planets' worth of resources annually. To make a difference, they have committed to using recycled materials and sustainable fabrics, wherever possible.[3]