DIY research
From Wikipedia, the free encyclopedia
DIY Research (DIY Market Research) means marketing, customer or personnel research using online research methods that any individual or organization, carries out via special online research software, or online survey tool. These survey software products allow users to connect and perform one-on-one online interviews,[1][2] create online questionnaires,[3] distribute them to an email list[4] or internet access panels,[5] and analyze the data in real time without outsourcing[6] to a specialised research agency or data processing company.[7]
