Daisy Chain Fields

Rodrigo appeared in Lilith Fair: Building a Mystery (2025), a documentary about the women-led music festival Lilith Fair, in which she cited it as an inspiration to her career. Lilith Fair co-founder Sarah McLachlan is one of the performers at Daisy Chain Fields.^[1] Rodrigo announced the festival on June 22, 2026, concurrently through social media,^[2] a Pitchfork e-magazine,^[3] and radio station 88.5 The SoCal Sound.^[4] In an interview with Shaad D'Souza for the Pitchfork e-magazine, Rodrigo said that the festival was inspired by Lilith Fair. She went on to share that "I just feel like we need something really positive to do and see, and young girls need awesome role models who are supporting other women and who are engaging in something that's really joyful and musical and community-oriented."^[5] In an interview with Brooke LaMantia for The Cut, Rodrigo said that she wanted the festival's branding to feel detached from the roll-out of her album, describing it as "riot grrrl meets flower child". She also expressed hope that the festival can become an annual occurrence.^[6]

Tickets for the festival sold out within thirty minutes on June 24, 2026,^[7] which led to event partner Verizon issuing new tickets on July 9, 2026.^[8] Later in July, the Daisy Chain Reaction Volunteer Drive was announced in partnership with L.A. Works; the initiative gives people the chance to win one of 125 pairs of tickets to the festival for engaging in volunteer work.^[9][10] The festival's sponsors are Depop, Etsy, Taco Bell, and Verizon.^[11][12] Rodrigo co-designed a collection of merchandise for the festival with ten female entrepreneurs; the collection is available for online purchase exclusively through Etsy and will also be available on festival grounds.^[13]

All net profits are to go toward organizations supporting women and girls.^[14] All performers are forgoing financial compensation for their appearances.^[5][15] The beneficiaries are:^[16]

• Baby2Baby
• Black Mamas Matter Alliance
• Center for Reproductive Rights
• FreeFrom
• Jhpiego
• Johns Hopkins Center for Indigenous Health
• National Domestic Workers Alliance
• National Institute for Reproductive Health
• National Women's Law Center
• Planned Parenthood

In August 2026, Rodrigo released two charity singles in support of the festival's fund: "Purple (Happy Version)" via Bandcamp on August 7^[17] and five hundred compact disc copies of "Serena Joy" on August 21.^[18]

The line-up was announced concurrently with the festival announcement in June.^[19] The set times were announced in August.^[20] Katseye were replaced with Devon Again after Katseye member Megan Skiendiel suffered an ankle injury two days before the festival.^[21]