Dimers
Sports betting analytics platform
From Wikipedia, the free encyclopedia
Dimers is a sports betting analytics platform that provides predictive tools, data-driven insights, news, and betting content for sports fans and bettors.[1][2] Operating under the umbrella of Cipher Sports Technology Group,[3][4] Dimers has offices in New York and Melbourne.[5]
2015 (Hypometer Technologies)
| |
| Company type | Private |
|---|---|
| Industry | Sports betting technology |
| Founded | 2019 (iRival Media) 2015 (Hypometer Technologies) |
| Founder | Adam Fiske, Nick Slade, Katie Prowd, Darryl Woodford |
| Headquarters |
|
Key people | Adam Fiske (CEO) Nick Slade (Chief Content Officer) |
| Products | Dimers Pro, Dimers Platinum, Bettorverse, predictive analytics tools, odds comparison |
| Services | Sports betting insights, data-driven picks, betting tools, B2B betting analytics |
| Parent | Cipher Sports Technology Group |
| Website | dimers |
History
Dimers.com was launched on August 1, 2020, shortly after its parent company Cipher Sports Technology Group was formed through the merger of two Australian companies: iRival Media and Hypometer Technologies.[6] iRival Media, founded in October 2019 by Adam Fiske and Nick Slade, focused on delivering content to the sports betting market.[7] Hypometer Technologies, established in 2015 by Katie Prowd and Darryl Woodford, specialized in predictive analytics and machine learning for sports.[7][8]
Dimers’ data has been cited by publications such as Sports Illustrated,[9] USA Today,[10] and The Arizona Republic.[5]
Partnerships and Collaborations
In 2020, Dimers partnered with SportCaller to offer free-to-play games, aiming to drive customer acquisition and engagement for U.S. sportsbooks.[11] The joint venture’s initial launch focused on the NBA Finals.[11]
In 2023, Dimers collaborated with MLS to provide sports betting content on MLSsoccer.com, including predictive analytics and editorial pieces to assist fans in making informed betting decisions.[3][12][13]