Draft:Battery World

Australian battery retail franchise network From Wikipedia, the free encyclopedia

Battery World is an Australian retailer of batteries, power solutions and energy storage for automotive, marine, recreational, home and commercial use. Battery World was founded in 1997 in North Queensland. Operating as a franchise model, there are over 116 locally owned and operated Battery World stores across Australia as of 2025. Its headquarters are located Carole Park, Queensland. [1]


Company typeFranchise
IndustryRetail
Founded1997
FounderBattery World Australia Pty Ltd
Quick facts Company type, Industry ...
Battery World (Australia)
Company typeFranchise
IndustryRetail
Founded1997
FounderBattery World Australia Pty Ltd
HeadquartersBrisbane, Queensland, Australia
Area served
Australia
ProductsBatteries, accessories, energy storage solutions
ServicesBattery testing, fitting, recycling, roadside assistance
Websitewww.batteryworld.com.au
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History

Battery World is a subsidiary of parent company Century Yuasa Batteries Pty Ltd. In 1997, the retail arm, Battery World was created by as a response to the growing consumer demand for a dedicated battery retailer in Australia. Battery World was established in 1997 to meet growing consumer demand for dedicated battery retail and technical expertise across Australia.[2] The first Battery World store was opened in Cairns, Queensland, with a second store in Townsville, Queensland. From 1998 onwards, Battery World expanded its number of stores by opening franchise stores in major Australian cities including Sydney, Melbourne, Adelaide and Canberra. Battery World also opened in regional cities such as Dubbo, Cairns and Bendigo, developing a national footprint of locally owned and operated stores.

Recognition and Awards

Battery World and its franchisees have received numerous awards, including:

  • 2018 Pronto Retail Innovator of the Year
  • 2018 EFTPOS Franchise Chain of the Year[2]
  • 2023 Franchise Partner of the Year (Warrnambool)[3]
  • 2018 Morphett Vale Store Regional Excellence Award[4]

Media coverage

Battery World has received national, regional and industry media coverage in Australia across print, online, radio and television platforms. Major metropolitan and regional news outlets including The Courier-Mail, The Daily Telegraph, The Australian, Herald Sun, NT News, Townsville Bulletin, Cairns Post, Gold Coast Bulletin, The Advertiser and The Mercury have reported on Battery World in the context of battery safety, lithium-ion fire risks, vehicle maintenance, consumer education and road safety initiatives. Some of the recent initiatives are: Townsville firefighter’s warning on e-scooters, tablets with lithium-ion batteries [5] [6], Aussie Racing Cars reveals vastly different 2025 calendar [7], There's no 'back to school' for sick kids [8], Battery World Caloundra to power Falcons [9], Batteries Can Be A Lifeline in an Emergency [10], Essential truck battery tips every tradie should know[11], Locals urged not to dispose of used batteries in rubbish bins [12], Battery World sister act charges into third year of Movember fundraising for men’s health[13] and more

See also

References

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