Draft:OFF February
Global movement quitting social media
From Wikipedia, the free encyclopedia
OFF February is a global campaign that raises awareness on the impact of digital hyperconnection, inviting people to delete social media apps from their smartphones during the whole month of February. It aims to allow participants regaining control over their time and attention. Launched in 2026, it has spread very quickly to many countries around the world..[1]
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Origin
The challenge emulates initiatives such as Dry January or Movember, that raise awareness on public health issues, such as alcohol consumption or cancer. It was launched by the OFF Movement, a foundation based in Spain, whose purpose is to mobilise humanity against the most negative consequences of digitisation[2].
OFF February justifies its action based on the growing scientific evidence of the link between the time spent on social media and the surge in mental health problems since the beginning of the 2010s.[3][4]