Draft:Sert Family
Turkish business family and conglomerate
From Wikipedia, the free encyclopedia
The Sert family is a prominent Turkish business family originating from Beyşehir, Konya Province, Turkey. The family is best known as the founders of Sert Holding A.Ş., a diversified conglomerate established in 1988, as well as for their long-standing association with Yüksel Holding A.Ş., one of Turkey's major construction and industrial groups. Across three generations, the Sert family has been active in sectors including insurance, LPG distribution, coal mining, tourism, and industrial manufacturing.[1]
Submission declined on 22 April 2026 by ChrysGalley (talk). This draft's references do not show that the subject meets Wikipedia's criteria for inclusion. The draft requires multiple published secondary sources that:
Where to get help
How to improve a draft
You can also browse Wikipedia:Featured articles and Wikipedia:Good articles to find examples of Wikipedia's best writing on topics similar to your proposed article. Improving your odds of a speedy review To improve your odds of a faster review, tag your draft with relevant WikiProject tags using the button below. This will let reviewers know a new draft has been submitted in their area of interest. For instance, if you wrote about a female astronomer, you would want to add the Biography, Astronomy, and Women scientists tags. Editor resources
|  |
Comment: It's a bit difficult to work out if this is really about the family or the company / companies. But the bottom line is that we need robust and independent sources, see WP:GOLDENRULE. The sourcing here all goes back to the family/company. ChrysGalley (talk) 09:42, 22 April 2026 (UTC)
- Comment: In accordance with Wikipedia's Conflict of interest guideline, I disclose that I have a conflict of interest regarding the subject of this article. Berensert04 (talk) 09:33, 22 April 2026 (UTC)
Origins
The family originates from Beyşehir, a district in Konya Province in central Turkey. Mehmet Sert (1929–2010), the family patriarch, built the foundation of the family's business empire after a long career at Şeker Fabrikaları A.Ş. (Sugar Factories Inc.), eventually consolidating the family's various ventures under Sert Holding A.Ş. in 1988.[2]
Family Members
First Generation
Mehmet Sert (1929–2010) was born in Beyşehir, Konya. After a long career at Şeker Fabrikaları A.Ş., he founded Sert Holding A.Ş. in 1988 to bring several family-owned businesses under one corporate structure. He led the group through decades of diversification across insurance, LPG, coal mining, tourism and manufacturing. He passed away on 8 April 2010. He was married and had three children and four grandchildren.[3]
Second Generation
İbrahim Ünsal Sert (1953–2022) was born in Ereğli, Konya. A co-founder of Sert Holding, he was active in the family's industrial and commercial ventures from 1980 until his passing on 3 March 2022.[4]
Yurdal Sert, born in 1961 in Ankara, is the current Chairman of Sert Holding A.Ş. He completed his secondary education in England and holds a degree in Mechanical Engineering from the University of Southern California (USC), graduating in 1982. Yurdal Sert was instrumental in attracting Total Petrol to invest in Turkey and served three years on the board of Total Gaz. He also served ten years on the board of Şeker Sigorta, continuing for a further three years following its acquisition by Liberty Mutual Group. He has held board positions at Yüksel Holding, Yüksel İnşaat, Abana Motorsan, Meksa Menkul Değerler, and Konya TED Koleji, among others.[5][6]
Müslüm Sert is a member of the second generation of the Sert family. He has two children, Beren Sert and Can Sert, who represent the third generation of the family.
Third Generation
Kaan Sert, born in 1980 in Ankara, is the grandson of Mehmet Sert and the son of İbrahim Ünsal Sert. He holds a bachelor's degree from Istanbul Bilgi University and a Master of Arts (MA) from Regent's University London. He currently serves as Vice Chairman of the Board and CEO of both Sert Holding A.Ş. and Total Turizm İşletmeleri A.Ş.[7]
Beren Sert and Can Sert are the children of Müslüm Sert, representing the third generation of the Sert family.
Family Tree
- Mehmet Sert (1929–2010)
- İbrahim Ünsal Sert (1953–2022)
- Kaan Sert (b. 1980)
- Yurdal Sert (b. 1961)
- Müslüm Sert
- Beren Sert
- Can Sert
- İbrahim Ünsal Sert (1953–2022)
Business Interests
Sert Holding A.Ş.
Founded in 1988 by Mehmet Sert, Sert Holding A.Ş. is the family's primary holding company, headquartered in Ankara. Over its history it has operated in insurance (through Şeker Sigorta), LPG distribution and cylinder manufacturing, underground coal mining, tourism, and zipper manufacturing. A landmark transaction saw the family sell their stake in Şeker Sigorta to the American insurer Liberty Mutual Group.[8]
Current active subsidiaries include:
Yüksel Holding A.Ş.
The Sert family holds a 25% associate stake in Yüksel Holding A.Ş., one of Turkey's prominent construction and industrial conglomerates, and is represented on its board of directors.[9]
Sert Group (Sert Yatırım Holding S.A.)
A separate international entity headquartered at Beybi Giz Plaza, Maslak, Istanbul, operating in FMCG, Energy, Construction and Private Equity with a focus on Turkmenistan and global markets.[10]
See Also
- Yüksel Holding
- Business families of Turkey
- Turkish conglomerates
- Reliable sources include: reputable newspapers, magazines, academic journals, and books from respected publishers.
- Unacceptable sources include: personal blogs, social media, predatory publishers, most tabloids, and websites where anyone can contribute.
Replace any unreliable sources with high-quality sources. If you cannot find a reliable source for the material, it should be removed.