EICMA
Motorcycle trade show in Milan
From Wikipedia, the free encyclopedia
EICMA (Esposizione Internazionale Ciclo Motociclo e Accessori), or the Milan Motorcycle Shows is an annual trade show in Milan, Italy featuring motorcycles. The 2018 show drew over half a million visitors and more than 1,200 exhibiting brands.[1] The show is frequently used by manufacturers to debut new models.
| EICMA | |
|---|---|
| Date | Annually |
| Locations | FieraMilano, Rho, Milan, Italy |
| Inaugurated | 3 May 1914 |
Most recent | 7 November 2023 – 12 November 2023 |

Organized by EICMA, the event is held annually in Milan, Italy, at the Fiera Milano Rho exhibition center. The exhibition typically spans six days: the first two days are reserved exclusively for trade visitors, while the remaining four days are open to the general public. While standard operating hours usually run from 09:30 to 18:30, the event historically features extended evening hours on the fourth day, remaining open until 22:00.[2]