East End Foods
From Wikipedia, the free encyclopedia
| Company type | Limited company[1] |
|---|---|
| Industry | Food Manufacture |
| Founded | 1972 |
| Founder | Wouhra Brothers |
| Headquarters | Watford, England, UK[1] |
Area served | United Kingdom |
| Owner | Exponent Private Equity |
| Website | www |
East End Foods is an Asian food company based in West Bromwich, England part of the Vibrant Foods Group. It was founded in 1972 by the Wouhra Brothers who sold the company in 2019.[2] It has grown to be one of the largest Asian food companies in the United Kingdom and is now under the Vibrant Foods umbrella alongside brands; Cofresh, TRS and Everest Dairies. The company is now owned by Private Equity company Exponent. Its former cash and carries are now a totally separate business and no longer associated with the brand which was bought back by one of the original founding families.[3][4]