EasyFoodstore
British discount supermarket
From Wikipedia, the free encyclopedia
easyFoodstore was a discount supermarket owned and operated by the easyGroup in London, England.
| Company type | Privately held company |
|---|---|
| Industry | Retail |
| Founded | 2016 |
| Defunct | May 2021 |
| Headquarters | London, England |
Number of locations | 1 (closed) |
Key people | Stelios Haji-Ioannou |
| Products | Groceries |
| Parent | easyGroup |
| Website | easyfoodstore |
History
First announced by easyGroup in 2013,[1][2][3][4] the easyFoodstore supermarket opened in London in February 2016, located next to easyBus House (the headquarters of easyBus Ltd).[5]
The store had no item brands, and only had about 100 items such as tinned goods, pasta, rice, and cleaning products.[6] The supermarket charged just 25p for essential food items.[7] Just days after opening its doors it was forced to shut temporarily after running out of stock.[8] The store then sold items at 50p each, with 25p returning during promotional periods only.[9][10]
By late 2021 the sole trial store closed.[11]