Enterprise 2020
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Enterprise 2020 was an initiative launched in October 2010 to address the European and global challenges that question patterns of living, working, learning, communicating, consuming and sharing resources. The initiative aimed to promote responsible and sustainable business practice and prepare businesses for emerging societal challenges across the globe, including climate change, demographic change, resource scarcity and increased urbanisation. In the context of the European Union's Europe 2020 strategy, Enterprise 2020 highlighted the contribution of businesses to achieve the EU goals for building a 'smart, sustainable and inclusive'[1] economy delivering high levels of employment, productivity and social cohesion by 2020.
The Enterprise 2020 initiative aimed to mainstream corporate social responsibility (CSR) and advance social innovation in all business functions; assessing and communicating their impacts; and through involvement with different stakeholder groups by 2020. The Enterprise 2020 company had been defined by CSR Europe, the European network for corporate social responsibility, "as a company that has fully integrated CSR into its business strategies"[2] and meets the requirements to operate in a sustainable economy through goals of achieving smart, sustainable and inclusive growth.
Based on a shared vision of the enterprise of the future, Enterprise 2020 was a reference initiative for companies committed to developing innovative business practices and working together with their stakeholders to provide solutions to societal needs.
"The company of the future, Enterprise 2020, operates profitably through mainstreamed responsibility and transparency, and innovates solutions for the planet and its people, in closer cooperation with all stakeholders. Together they lead the transformation towards a smart, sustainable and inclusive society."[3]