Olanike was born in Lagos, Nigeria, and grew up in Satellite Town, Lagos. She started her career as a research expert for Deez Magazine. A friend introduced her to Ayeni Adekunle,[3] the founder of Black House Media, and she was appointed as a public relations officer in 2007; she later became a senior manager.[4] In 2012, she left Black House Media and started her own company, Zebra Stripes Networks, in 2013. In 2015, the company handled digital marketing activities in Nigeria for Dubai-based company Alive Now.[5][1][6]
Over time, Zebra Stripe Networks under the leadership of Fagbule expanded. In 2022, she handled publicity services for Netflix in Nigeria, Inkblot amongst others.[7][8]