Fierce Beer
Scottish brewery
From Wikipedia, the free encyclopedia
Fierce Beer Limited is a brewery and pub chain based in Aberdeen, Scotland.
| |
| Type | Limited company |
|---|---|
| Founded | 2015 |
| Headquarters | , |
| Website | fiercebeer |
History
Fierce Beer was founded in 2015 in Dyce, Aberdeen[1] by Dave Grant and David McHardy, who both previously worked in the oil industry,[2] It started production in May 2016[3] and, by July, it had made over 20,000 litres.[4]
In September 2017, Fierce announced its intention to expand its brewing operations following a £400,000 investment from Southern Cross Beverages, for which they gained 20% ownership of the brewery in equity.[5]
The company opened a bar on Rose Street, Edinburgh in May 2019.[6][7]
Fierce opened a bar in Manchester's Northern Quarter in September 2020.[8] It closed in December 2024.[9]
Partnerships
In 2022, Fierce started selling Indian Lager and Citrus Pale Ale in partnership with the celebrity chef Tony Singh, who described "a gap in the market for a range of premium beers with a distinctly Indian twist that are great on their own but could also complement curries".[10][11]
On 7 September 2024, the brewer and the Aberdeen Lynx ice hockey team introduced a vegan and gluten-free pale lager called Slapshot.[12]
In September 2024, Fierce introduced 1983 Aberdeen Lager along with a non-alcoholic variant in association with Aberdeen F.C.,[13][14] followed by Wasp Stout in October.[15] The drinks were reintroduced in May 2025 to celebrate the team's progression to the 2025 Scottish Cup final.[16]