Flont
From Wikipedia, the free encyclopedia
Flont was a jewelry rental service e-commerce company[1][2] founded in 2016 and available from May 2017 to 2019.[3] Flont employed a 'jewelry as a service' model, where customers could subscribe for a monthly or yearly fee and in exchange receive unlimited jewelry rentals from the site.[3] Its founder Cormac Kinney was a former president of a joint venture with Cartier and Richemont.[1]
| Company type | Private |
|---|---|
| Industry | E-commerce |
| Founded | 2016 |
| Founder | Cormac Kinney |
| Headquarters | , United States |
Area served | United States |
Key people | Carmen Busquets, Adrian Cheng |
In 2018, Chow Tai Fook announced a joint venture with Flont to open up to 500 locations in China inside Chow Tai Fook retail stores.[4][5]
The company shut down its business in 2019.[6]
History
In 2016, Flont was founded by Cormac Kinney in partnership with over 40 brands. In 2017, Adrian Cheng, executive Chairman of Chow Tai Fook and New World Development, announced a $2 million seed-round investment in the company.[7] The startup announced a $5 million capital raise in October 2017.[3] As of 2023, the flont.com website was no longer accessible.
