Gamma (media company)
American media company
From Wikipedia, the free encyclopedia
Gamma Media Holdings, LLC (stylized as gamma.) is an American media company founded in 2023 by former Apple executive Larry Jackson and record executive Ike Youssef.[1] Described as a competitor to major labels, the company uses the technology platform Vydia to distribute music directly to streaming services.[2]
Ike Youssef
 | |
| Founded | 2023 |
|---|---|
| Founder | Larry Jackson Ike Youssef |
| Headquarters | Los Angeles, California , United States |
| Website | thegamma |
History
Gamma was founded by music executive Larry Jackson. Jackson founded the company with US$1 billion in start-up capital from investors including Todd Boehly's Eldridge Industries.[3]
The company has a "particular and [acute]" focus on Black culture, and makes use of alternative platforms and social media to reach younger generations.[4] The company is known for its broad distribution platform and partnerships with film and television production companies such as A24, which enables its artists to expand into industries outside of music. It was described by Billboard as a challenger to the "Big Three" traditional labels.[1]
Gamma's initial artists included Usher, Rick Ross, and Snoop Dogg,[5] with Sexyy Red, French Montana.[6][7] Kanye West would partner with the company in collaboration with his own brand YZY for the distribution of his album Bully.[8] In addition, the label also distributes older releases for Snoop Dogg and Tha Dogg Pound.
Artists
| Act | Year signed |
Releases under the label |
|---|---|---|
| Snoop Dogg | 2023 | 2 |
| Rick Ross | 1 | |
| Usher | 1 | |
| Sexyy Red[9] | 3 | |
| French Montana[10] | 1 | |
| D Smoke | 0 | |
| 4Batz[11] | 2024 | 1 |
| Jaden[12] | 0 | |
| Willow[12] | 1 | |
| F5ve | 4 | |
| Usimamane | 1 | |
| Rich the Kid | 1 | |
| Blaq Diamond | 0 | |
| Tha Dogg Pound | 1 | |
| DearALICE[13] | 1 | |
| Moliy | 0 | |
| Mariah Carey[14] | 2025 | 1 |
| Asake | 0 | |
| Loe Shimmy | 1 | |
| Hurricane Wisdom | 2 | |
| Kanye West[8] | 2026 | 1 |
| North West[15] | 1 | |
| Detahjae[16] | 0 | |
| Olivia O'Brien | 0 |
Distributed labels
- Enforce Records (2023–present)[17]
- Konvict Kulture (2020–present)[18]
- Maybach Music Group (2023–present)[19]
- Death Row Records (2023–present)
- Popular Demand Entertainment (2023–present)
- Mega (2023–present)
- Open Shift Distribution (2023–present)
- Three Six Zero Recordings (2024–2025)[20]
- Whutitdo Music (2024–present)
- Bonfire (2021–present)[21]
- YZY (2026–present)[22]
Discography
Studio albums
| Artist | Album | Details |
|---|---|---|
| Rick Ross and Meek Mill | Too Good to Be True (released with Maybach) |
|
| Usher | Coming Home (released with Mega) |
|
| Willow | Empathogen (released with Three Six Zero) |
|
| Tha Dogg Pound | W.A.W.G. (We All We Got) (released with Death Row) |
|
| Rich the Kid | Life's a Gamble (released with RTK) |
|
| Usimamane | 20th: Days Before Maud |
|
| Snoop Dogg | Iz It a Crime? (released with Death Row) |
|
| Mariah Carey | Here for It All |
|
| Kanye West | Bully (released with YZY) |
|
| Snoop Dogg | 10 Til' Midnight (released with Death Row) |
|
| Sexyy Red | Yo Favorite Trappa Favorite Rappa (released with Rebel) |
|
| Rick Ross | Set in Stone (released with Maybach) |
|
EPs
| Artist | EP | Details |
|---|---|---|
| DearALICE | BitterSweetSummer |
|
| North West | N0rth4evr |
|
| DearALICE | DanceFloorKilla |
|
Mixtapes
| Artist | Mixtape | Details |
|---|---|---|
| Sexyy Red | Hood Hottest Princess (released with Open Shift) |
|
| French Montana | Mac & Cheese 5 (released with Coke Boys) |
|
| 4Batz | U Made Me a St4r |
|
| Sexyy Red | In Sexyy We Trust (released with Open Shift) |
|