GiantsVision was managed by San Jose-based Bay Area Interconnect. It was headed by Robert Hartzell[6] and Mike Shapiro.[7][8] Subscription costs began at $5.95 per game, with a full 45-game package available for $154. GiantsVision garnered an average viewership of 22,000 per game through the first two months of the 1988 season.[9]
GiantsVision was shut down at the conclusion of the 1989 season when it was purchased by SportsChannel and floated as SportsChannel Bay Area after the merger.[10] By 1990, at least 105 San Francisco Giants games had been televised, far more than the approximately 55 games that GiantsVision offered.[11]
Joe Morgan,[12][13]Duane Kuiper,[14][15][16] and Phil Stone[17] were the principal announcers for GiantsVision. Kuiper's brother, Jeff,[18] was the producer of the broadcasts. David Koppett[19] produced features for GiantsVision and later SportsChannel telecasts of Giants games. He also served as associate producer and graphics operator on Giants telecasts.