Global Hotel Alliance

Alliance of independent hotel brands From Wikipedia, the free encyclopedia

Global Hotel Alliance (GHA) is the world's largest alliance of hotel brands.[1] Based on the airline alliance model, it was founded in 2004 by four hotel chains, Kempinski, Pan Pacific Hotels and Resorts, Rydges Hotels & Resorts, and Wyndham International.[2][3] GHA uses a shared technology platform for its member brands, and operates a multi-brand loyalty programme, GHA DISCOVERY, which has over 24 million members, as of June 2023.[4] The alliance encompasses more than 800 upscale and luxury hotels, across 40 brands in 100 countries.[4]

Company type
Private
Founded2004; 22 years ago (2004)
Quick facts Company type, Industry ...
Global Hotel Alliance
Company type
Private
IndustryHospitality
Tourism
Founded2004; 22 years ago (2004)
Headquarters,
Key people
Christopher Hartley (CEO)
Websitewww.globalhotelalliance.com Edit this at Wikidata
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Brands

As of December 2025, member brands include:[5]

References

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