Goldbelly
American food-ordering company
From Wikipedia, the free encyclopedia
Goldbelly is an online marketplace where customers can order gourmet food from more than 1000 restaurants in the United States. [1] The ordered food sometimes requires preparation and cooking.[2] [3]
| Type of business | Private company |
|---|---|
Type of site | Online marketplace |
| Founded | 2013 |
| Headquarters | New York, New York, United States |
| Area served | United States |
| Founder(s) | Joe Ariel Trevor Stow Vanessa Torrivilla Joel Gillman |
| Industry | Online food ordering |
| URL | www |
| Current status | Active |
History
Founded as "Goldbely" by Joe Ariel, the company began its operation from a townhouse in Noe Valley in San Francisco with a four-person team of Ariel, Trevor Stow, Vanessa Torrivilla, and Joel Gillman.[4][5][6][7] The site was accepted into Y Combinator in 2013.[8] Time magazine named Goldbelly one of the 50 Best Websites of 2013.[9] In 2013, Goldbelly closed $3 million in seed funding led by Intel Capital.[10][11]
In 2017, the company moved its headquarters from San Francisco to New York City.[12] In October 2018, the company changed its name from Goldbely (with one L) to Goldbelly (with two Ls), raised $20 million in Series B funding led by Enlightened Hospitality Investments, the fund formed by Danny Meyer's Union Square Hospitality Group, and had Danny Meyer join the company's advisory board.[13] In the same year, it acquired its competitor, FoodyDirect.[14]
In 2021, Goldbelly announced that it raised $100 million in new funding. 400 new vendors were added to Goldbelly's offerings at the start of the COVID-19 pandemic.[15]