Gucci (Timati song)

The music video for the track was released on 22 May 2020 on Timati's YouTube channel. In it, the performers criticized "new school rap" using inscriptions on clothing such as brands and adlibs, mentioning the Russian national football team playing and a fashion show at the Gucci fashion house in 2018.^{[2][3][4][5][6][7][8][9]} According to Russian singer and blogger Klava Koka, who took part in the recording of the video, The video was recorded in the city of Dolgoprudny.^[10] The director for the video was Pavel Hoodyakov.^[11][12]