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Hayu (streaming service)

Video streaming service From Wikipedia, the free encyclopedia

Hayu (stylized as hayu and pronounced /ˈheɪjuː/ HAY-yoo)[1] is an American-owned over-the-top subscription video on-demand streaming television service, introduced in 2016.[citation needed]

Type of site
OTT platform
HeadquartersLondon,
Areaserved
  • Albania
  • Andorra
  • Armenia
  • Australia
  • Austria
  • Belgium
  • Bosnia and Herzegovina
  • Bulgaria
  • Canada
  • Croatia
  • Cyprus
  • Denmark
  • Estonia
  • Finland
  • France
  • Germany
  • Greece
  • Hong Kong
  • Hungary
  • Iceland
  • Ireland
  • Italy
  • Kosovo
  • Latvia
  • Lithuania
  • Luxembourg
  • Malta
  • Montenegro
  • Netherlands
  • New Zealand
  • North Macedonia
  • Norway
  • Philippines
  • Poland
  • Portugal
  • Romania
  • Serbia
  • Singapore
  • Slovakia
  • Slovenia
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • United Kingdom
Quick facts Type of site, Headquarters ...
Hayu
Type of site
OTT platform
HeadquartersLondon,
Area served
  • Albania
  • Andorra
  • Armenia
  • Australia
  • Austria
  • Belgium
  • Bosnia and Herzegovina
  • Bulgaria
  • Canada
  • Croatia
  • Cyprus
  • Denmark
  • Estonia
  • Finland
  • France
  • Germany
  • Greece
  • Hong Kong
  • Hungary
  • Iceland
  • Ireland
  • Italy
  • Kosovo
  • Latvia
  • Lithuania
  • Luxembourg
  • Malta
  • Montenegro
  • Netherlands
  • New Zealand
  • North Macedonia
  • Norway
  • Philippines
  • Poland
  • Portugal
  • Romania
  • Serbia
  • Singapore
  • Slovakia
  • Slovenia
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • United Kingdom
OwnerNBCUniversal
ServicesVideo on demand
ParentComcast
URLhayu.com
RegistrationMonthly subscription required to access content
Launched1 March 2016; 10 years ago (2016-03-01)
Current statusActive
Close

It is a British subscription service operated by a United Kingdom-based subsidiary of U.S. media company NBCUniversal, a division of Comcast, and primarily features content from NBCUniversal's American media properties.[2][3]

Overview

From NBCUniversal, Hayu markets itself as an all-reality subscription video-on-demand streaming service offering every episode and every season of a broad selection of reality TV franchises, available the same day as the USA. The majority of Hayu’s content premieres on NBCU and Versant’s US channels: Bravo, E! and Oxygen.[4]

Hayu is available in 45 markets (outside the US) including: Albania, Andorra, Australia, Austria, Belgium, Bosnia, Bulgaria, Canada, Croatia, Cyprus, Czech Republic, Denmark, Estonia, Finland, France, Germany, Greece, Hong Kong, Hungary, Iceland, Ireland, Italy, Kosovo, Latvia, Lithuania, Luxembourg, Malta, Montenegro, the Netherlands, New Zealand, North Macedonia, Norway, the Philippines, Poland, Portugal, Romania, Serbia, Singapore, Slovakia, Slovenia, Spain, Sweden, Switzerland, Turkey and the United Kingdom on a full array of devices (mobile, tablet, laptop, connected TVs and selected consoles) at www.Hayu.com.[5][6][7][8][9][10][11][12][13]

In July 2024, NBCUniversal expanded Hayu to ITV’s premium streaming service in the UK, ITVX.[14] In September 2024, NBCUniversal expanded Hayu to M6 Group's premium streaming service in France, M6+.[15]

On 26 October 2024, Hayu announced The Real Housewives of London as its first-ever commission of an original series. The series premiered exclusively on the service in August 2025.[16] In July 2026, Hayu announced a Canadian installment of Summer House, the series' first international adaptation, set to premiere in 2027.[17]

Original programming

Acquired programming

References

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