Hotel Rock Bottom

The album is inspired by Grande's journey through sobriety and his quest to find clarity, healing, and joy again, both during and after the process.^[5] He revealed that the terrorist attack at his sister Ariana Grande's concert in 2017, his inability to support his family after the events due to his addiction, and the homophobic comments he faced on social media during his appearance on Big Brother in 2014,^[6][7] all contributed to his deeper spiral into addiction, ultimately leading him to hit rock bottom.^[8] In an interview with Sabrina Shahryar of Crucial Rhythm, Grande revealed that the hotel is real and located in London, where he made the decision to enter rehab.^{[9][10][11][12]}

"It’s where I locked myself after the One Love Manchester concert. It was definitely one of the darkest and worst moments in my whole life. (...) Hotel Rock Bottom truly is about my rock bottom moment where I made the decision to leave, check out and get sober. So it's a real place."

The album was promoted with the release of Grande's debut single "Rhythm of Love", which came out on March 14.^[14][15][16]

The album second single "Boys" was released on May 16, alongside the album announcement.^[17][18][19] An accompanying homoerotic music video was released alongside the song.^{[20][21][22][23][24][25]} To promote the song, Grande performed it on The Tonight Show Starring Jimmy Fallon,^[26] and on various events during Pride Month, such as the OUTLOUD Music Festival at WeHo Pride,^{[27][28][29][30]} A remix by German DJ Felix Jaehn was released on June 18^[31][32]

In July, Grande announced that the title track would serve as the album third single, and it would be a remix with his sister, Ariana Grande.^[33][34][35] The song was released on July 11, alongside four new tracks for the album deluxe edition, including collaborations with Big Freedia, Felix Jaehn, and Salina EsTitties, among others.^{[36][37][38][39]}

• ^{^[a]} signifies an additional producer
• ^{^[v]} signifies a vocal producer